How Re-marketing Works

How Re-marketing Works
I wanted to explain to a set of interns how this concept in Adwords worked. An hour later, I realized that had I chanced upon this infographic by Google earlier, it would have saved my time! Related: How to setup your Google Authorship correctly Link Building in the Content Marketing Era Google Analytics launches one ...

Setting up a blogger outreach programme

Setting up a blogger outreach programme
Neil Patel originally shared this on QuickSprout’s blog. Yes, he is kind of a big deal Related: What is a long tail keyword? Lazy blogger Amateur blogger Associate Blogger!

A month without Ad Block

A month without Ad Block
As a person who literally lives off the internet, one of the first things I do when I get a new machine is install Chromium or Chrome and then go and install the Ad Block Plus plug-in. Fortunately, I am well past Windows, so I do not have to go to the trouble of removing ...

Rise of Social Media in E-commerce

Rise of Social Media in E-commerce
If you have an e-commerce start-up and are just starting your marketing outreach program, then this is a great infographic which can be of help. Social Media can be used by organizations for ATL activities such as branding and for BTL activities such as promotions. The visual and witty element inherent in social media helps ...

Food for Thought: Series II

Food for Thought: Series II
I had shared some noteworthy articles last month and decided that it’s a good habit to keep up. Search: Not Provided: What Remains, Keyword Data Options, the Future What happens to SEO efforts and Digital marketing when one of your major chunks (organic keyword level data) is not available. Avinash Kaushik gives advice on how ...

With Foodpanda Good Food is a click away!

With Foodpanda Good Food is a click away!
I have always believed that a person can live off the internet. With virtual offices and office-less organizations being a reality now, one can operate perfectly without leaving their house. Having said that, ordering food online was not being done so well in India … yes there are many people who are trying to do ...

Food for Thought

The Slow Winter A hilarious take on Moore’s Law. If you have studied hardware and transistors, then definitely read through this article. Do note, that it’s a PDF document. What is Moore’s Law? … well Moore’s law is the observation that, over the history of computing hardware, the number of transistors on integrated circuits doubles ...

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