Any analysis team would work day and night to justify the reason for their being. There are enough […]
This article was written as part of the SEMrush Big Blogging Contest.
One of the things that going digital does to any brand, is that it suddenly gives access to a lot of data. Data, that opens up a world of possibilities.
Possibilities which had not earlier been anticipated or even thought of. Somehow, it propels teams to start thinking in terms of achieving certain data metrics … and that seems to justify the sheer obsession with data.
This blog is a modest small-tier blog. It does not get too much traffic (much to my chagrin) and therefore expecting the blog to monetize is too much. However, I have steadily written my thoughts and opinions on this … for the past 7-8 years now.
Looking at such a long time range allows me to study how blogging and blog monhersetization has changed over the years. Especially now with mobile form factors being the main devices that users tend to consume content with.
As someone who has been in the area of Digital marketing for the past few years (close to […]
Another day, another James Bond rumour. Of all the great franchises out there, 007’s—perhaps appropriately—seems to play its […]
April 10, 2018. Dark social, even though we can’t see it or know what it is, is here. […]
As someone who has led the technology function in multiple start-ups, sometimes as a founder, sometimes as a […]