Google launches Machine Learning for AdSense

Google AdSense has been around for more than a decade and a half now, this along with DoubleClick for Publishers allows website owners to monetize their traffic. One of the key challenges in this was to figure out the optimum ad placements without impacting readability and user experience of the site. This trade-off that the […]

Using Intelligence reports in Google Analytics

It’s always a pleasure to use a product that keeps evolving. The possibility of discovering a new feature that’s been recently launched, and the happiness of seeing the applications of that new feature is what keeps me coming back to the product. Google Analytics is one such product for me. Slowly and steadily, they have […]