This has been a fairly busy year … for the Ajinkya’s and for the Llamas!
Almost all blogs / content based websites use some format of web analytics or the other. This post is for those folks who are running content focused sites and need cues from Google Analytics data on what to write.
For all the awesome things that Google does, there are always concerns about privacy, data sharing and access to insane personal information. So much so that there is an interesting site out there in the blue nothing – One Day without Google.
This got me thinking. As a collective, we criticize the Search Giant so much, but if it were not for Google, what would we be doing now?
How would life be without Google?
Some months back, I noticed a trend in the Google Analytics data of all the sites I monitor. It was Referral Bots leaving behind a spammy domain with the hopes of the webmaster will visit that domain out of curiosity. I wrote about this Black Hat tactic of Referral Bots as well.
I had blogged about getting traffic through bots leaving referral signatures, and it seemed as if the whole internet saw this happening on their sites. After I blogged this post, Moz.com came out with suggestions on putting filters on Google Analytics to clear our your analytics data.
Completed the Mobile App Analytics Fundamentals course by Google in the Google Analytics Academy. I think it’s a fantastic idea to create small courses on all the new product features to educate the large community of users using this free tool.
Google has launched yet another course for understanding how Ecommerce data can be reported and used within Google Analytics.
The course builds on top of the other two courses, and starts simple. However, it builds onto some of the more complex features that Google has rolled out with Analytics. This goes to show how much of product education and support might be required for users to truly appreciate a product.