Have been staying away from posting these days. This is not going to be a post on what should have been or what could have been. The past couple of months have been the hardest to tackle, on the professional front. Continue reading “After the Dust settles”
Category: Work
Path to Scale
Every entrepreneur dreams of creating something scalable. Leaving behind a legacy which people look back in wonder and say … how did they achieve this.
What do we mean by Scale?
Scale could mean multiple things for different people. The CFO would look at scale and say more profits, the Head BD would say more clients, the Head Sales would say more revenues, the Founder would say more valuation, the HR would say more people!
At 13 Llama Studio, when we started the firm, it was just three people and we literally started in a garage. For us scale means all those terms combined, and in the past two years we have trebled our team, our sales and our clients.
I would not say that we have scaled up so far. In the past two years, we have faced a fair bit of challenges. I am pretty certain that most start-ups go through this issues, and only the ones who are able to solve these are able to become larger entities.
My plunge into Start-ups
This brilliant Ad about how Housing created it’s logo takes me back by almost a decade.
The video itself has a nice peppy feel to it, and then there is hope … hope and enthusiasm of starting something afresh.
Notes from Pune Digital Marketers Meetup
March has been an exciting month so far, with multiple speaking opportunities both for 13 Llama Studio and me.
On the 1st of March, I was invited to speak at the Pune Digital Marketers Meetup. In case, if you are in Pune and are working in this exponentially growing industry, then this is one meetup which you should not miss!
You can find more about them and their event schedule here – Pune Digital Marketers.
As having led the digital marketing campaigns of one of the companies that I used to work for, I had a few thoughts on how to go about setting up a monitoring framework for start-ups. Sharing this would help me quickly gauge –
- Can this framework be improved
- Is there merit in this approach
Not to mention that I think that there is huge potential in this approach and one of the goals that I have would be to create a product in and around this space. This meetup was an opportunity not only to check this in action (that has already been done, in fact the approach is a gist of what my learnings have been).
In fact, for those interested in learning this in a more formal method, we have partnered with EduPristine to offer this as a certified course in Digital Marketing. As far as I know, this course is being conducted in India across all major metros and also in the form of webinars during the weekends.
Here is my deck,
Maker’s schedule v/s Manager’s schedule
At 13 Llama Studio, we are a young and energetic team who works on multiple ideas at the same time. We are makers … people who tinker with code, libraries and see if we can put all of them together and create a beautiful kaleidoscope of an experience for our audience.
Happy Diwali 2014
Some highs which makes Diwali all the more sweet for me –
- More than a year complete at 13 Llama Studio
- We shifted to a brand new office
- We are going to our alma mater for summer placements
- All’s well on the home front
- The kids are going to be alright :-)
The new office!
We recently shifted our office to Sakinaka to a larger, much open space. Shifting to a commercial property has its charms, and it has its overheads as well.
This office will see us through for atleast the next couple of years, and hopefully we will be forced to move on to a much larger space after that!
Yes, the cake was our own celebrations on having finished the furnishing of the office.