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Vanity Metrics: What They Are and Why You Should Avoid Them
Vanity metrics make you look good to others but don’t inform future strategy. Here’s how to tell them apart from the numbers that actually matter.
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Generative AI in Lending
India’s lending market is projected to grow from $1.2 trillion to $3.5 trillion. Generative AI can automate underwriting, catch fraud and open new product categories — but smart solutions are still rare.
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Playing Skyrim with Mods After a Decade
The Elder Scrolls V: Skyrim came out in November 2011. It sold over 30 million copies and became renowned for its open-world design, rich lore, and deeply immersive gameplay. More than a decade later, it is still being played — and a...
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Customizing WordPress to Work Like Confluence
At Homeville, when the technology team expanded from 4 to 65+ members, licensing costs for JIRA and Confluence became unsustainable. JIRA charged approximately $400 USD monthly beyond the first 10 users, while Confluence’s expenses...
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WordCamp Ahmedabad 2023
After WordCamp Mumbai earlier in the year I decided to keep attending WordCamps across India. Ahmedabad came up quickly on the calendar, and I brought Harshaja along, hoping she would connect with WordPress agencies for 13 Llama’s...
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WordCamp Mumbai 2023
My journey with WordPress started at the 2015 Mumbai WordPress meetup — one I attended with some hesitation back in 2014. At that time my understanding of WordPress was limited. The experience turned out to be transformative.
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How to Setup Microsoft Word to Post to WordPress
WordPress’s Gutenberg editor offers a pleasant user experience similar to Medium, but I find it frustrating that advanced options have been quietly hidden in the pursuit of simplicity. After a year-long writing hiatus I discovered...
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Why ChatGPT is Going to Change Inbound Marketing
GPT-3 — OpenAI’s language generation model — is capable of producing text that resembles human writing with remarkable fidelity. Its applications for inbound marketing, particularly through chatbot technology, are worth...
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Nitropack Review
Those managing content management systems face a persistent challenge: improving site loading speed without adding complexity. Solutions range from server-side opcache modules to WordPress-specific tools like WP-Supercache. For...
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Getting Started with R
I started teaching business school courses in 2017–18. I chose R as my teaching tool for analytics rather than focusing heavily on theory — the goal was applied learning. Instructing a scripting language to students with no...