On meetings as one of the primary ways organisations convert time into noise — and the structural reasons it keeps happening.

The oldest game I still play and probably the deepest — on why NetHack is the closest thing in game form to learning a complex system from first principles.

Amy Adams’s committed performance makes the case that innocence and optimism are not naive delusions but genuine tools for making the world better.

On the spectrum between invisible and intrusive product placement — and why clumsy placement damages both the film and the brand.

A lighthearted list of signs that business school vocabulary has become your only language. More than three items and it is time for a holiday from frameworks.

On Churchill’s observation and what it actually means — with particular attention to India’s remarkable democratic experiment.

Applying brand strategy thinking to religion as an analytical exercise — and what millennia of successful loyalty-building can teach marketers.

On stepping back and noticing the accidental architecture of your life — and what to do with that recognition when it arrives.

The first post on this blog — on why writing clarifies thinking, and what this blog is supposed to be.