Completed the Mobile App Analytics Fundamentals course by Google in the Google Analytics Academy. I think it’s a fantastic idea to create small courses on all the new product features to educate the large community of users using this free tool.
Google has launched yet another course for understanding how Ecommerce data can be reported and used within Google Analytics.
The course builds on top of the other two courses, and starts simple. However, it builds onto some of the more complex features that Google has rolled out with Analytics. This goes to show how much of product education and support might be required for users to truly appreciate a product.
I wanted to explain to a set of interns how remarketing in Adwords worked. An hour later, I realized that had I chanced upon this infographic by Google earlier, it would have saved my time!
Google launched one more basic course for anyone who wants to roll up their sleeves and get into analytics. If you want to become an awesome data driven developer/growth hacker, then I would strongly recommend this course. It really opens up your eyes to using the platform not only for web analytics but also as a data storage and analysis tool for mobile and offline events.
This time around I was a bit more serious about the course, and gave it a decent shot. The test is fairly simple, however going through all the video provided is strongly recommended! I found some of them very useful.
If you are a frequent visitor of Avinash Kaushik or Justin Cutroni’s blog, then you would breeze through this course and enjoy it. If not, then boy do I have this awesome course for you to attend!!
Google Analytics blog came out with a brilliant new post which every marketer should read. This at the same time when they launched their new course and a shiny new infographic to go alongside. I have included the infographic on this blog, however do follow the link, it should convince you to sign-up for this course.
For students or career seekers, these courses are a god send since they also provide you with a certificate. Do not miss these courses folks!!
Google launched a course last month on Digital Analytics Fundamentals. It’s a great course for all people who are interested in learning the basics of Digital Analytics. If you are interested in web and love data analysis, then I would recommend that you sign up for this course and go through the simple set of videos.
The course also had a assessment test with a Certification of Completion (yes, I graduated .. yayy!). The test is fairly simple if you go through the course or have been working with Google Analytics. However when you have a busy work week, you often tend to procrastinate these things … such as I did for the last day!!
However, this is a great starting point for anyone who wants to learn Web Analytics.
And, here’s my certificate of clearing the course! Unfortunately, this is linked to the Google Account that gives the test, so it’s not available to view for the public!
This month, Google rolled out a new help feature in their Webmasters tool. If you have been working on your site’s SEO, then probably you know most of this, however, its good to see how Google has nicely summarised this in one helpful page.
If you are not completely confident about your SEO fundamentals, then this is one thing that you should do immediately!