Responsibility and Liberty in Advertisements

Airtel recently (March 2016) launched a series of Television Commercials (TVCs) bringing out the benefits of it’s 4G network.

This followed by a slew of Ads featuring the Airtel 4G Girl (if you don’t know who, then Google this). So now, apart from claiming a lifetime of free telephone bills (I don’t know how many people did attempt the Airtel 4G Challenge), the new set of advertisements talk about how broad and wide the reach is of the Airtel 4G network.

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Dressing the Part for Your Next Interview

It’s all too common to assume a pant or skirt suit is appropriate to wear to a job interview, but we are now in the year of 2016, and the times have changed. Technology has advanced and jobs have changed as have the roles. Younger generations are making their way up the corporate ladder, creating new companies or ideas, and making new rules with them.

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Gartner Hype Cycle 2015