Taxes as Perks

The end of the fiscal year and I am waving goodbye to what the taxman has taken from me. Just another gloomy evening when I came across this link.

Is it not great how companies can twist pain to feel like pleasure? Everybody hates paying taxes, so do CEOs. And now a perk to their job is that the firm will bear the brunt of their taxes.

Suddenly, I feel that I want to be a CEO.

Nostalgia

It has been 2 years (and 2 days) since I have left the campus on the molehill. All the spirals are lying safely packed in my room, the strategies and ideas have given way to the practicalities of real life. Nonetheless, when I was reading Sumedh’s post on CounterStrike … a stream of memories rushed forth. Those hours of insane midnight gaming, those supercharged competitive section matches, those mid-game strategy sessions and counter-attack theories.

Sat today and played CS with a friend and some bots. It was not that great, but the nostalgic feeling is being rekindled with a fuzzy warm feeling about how we used to play CS in 2004-2006.

Sigh! Heres to days gone by.

Advertising is the new Content!

Got to read this from here.

In the new web savvy world, catching the attention of users is getting more and more difficult for advertisers. Gone are the days when unsuspecting users would click on banners that would say Click here! in bold letters. Google came up with the concept of inconspicuous ads with Google Ads. Added to that the context sensitive Google Ads ensured that the customization factor was there.

Now, Google has gone one step further … widget based ads that actually draw the attention of the user to it. Not only drawing the users’ attention, but also ensuring a healthy level of interaction with the ad itself! Be sure to check out the Intel ad in the link I have provided. The way new features of the processor are highlighted are just too good. At one point of time I was just playing the game to see which feature comes up next. The ad was the content I was interested in.

Apple

I just bought my first Apple product. Its a black 80GB iPod classic. Hmmm, a little bit late … but I am still excited with the prospects!! Have installed the iTunes application + last.fm software. Now whatever that I am listening to, will be published online … :-)

Sidenote: Do you think bloggers are secret exhibitionists?

Microblogging

No, its not blogging at 10-6 power. Its a new form of blogging which allows users to text in brief updates on their day to day activities. The post need not be pretty descriptive, in fact generally it should be a one-liner.

Services like Twitter are very popular these days.

Is it just another form of exhibitionism or another way of meeting people. Well, it could be anything, I am definitely a twit!!

Movie rentals

Normally I am not into this, I prefer to watch my movies on an IMAX screen, or off a .torrent. In fact, there is a VCD guy just below my flat that rents out good titles at a very affordable price. I generally do not rent out movies.

A couple of weeks back, I came across a site – 70mm. Its a portal where you can login and rent out movies, the ones which are on the catalogue. If its available, then they will contact you and deliver the DVD/VCD at your doorstep … Cash-On-Delivery (COD). How awesome is that!! I dont even have to get off my chair :-)

Since there is a dearth of marathi movies in Hyderabad, I did try ordering a DVD of a recent marathi movie – Savalee … lets see how this pans out. Will report on this further.