Confessions of an Ambush Marketer

Dear Internet Surfer, I have sinned.

  • Ever since I have found about HTML forms and Emailing systems, I have been lurking around in web-pages awaiting to spring that form on you
  • When I found about javascript and the onLoad event, I welcome you to my pages and bidded for my time. The time to spring my multi-inputted trap!
  • jQuery added to my arsenal of timed web-pages and put some smarts in my traps. My traps started looking good and how!
  • CSS helped me to create the singing sirens, beckoning you to click on my lovely form elements
  • Smart written form elements and squeeze pages made me more credible to you
  • Auto-responders helped me to have an active dialogue with you … making you think that I actually care to have a conversation
  • After well timed campaigns when you swiped your credit card and transferred your hard(ly) earned money to my account, I can only do but thank you for your efforts

In case, if you can find it in your heart to forgive me, then please forget the money that you paid to me and consider this as a practical lesson learnt!