I was initially very skeptical about reading this book by Rashmi Bansal. I prefer her blogs and the much more popular JAM-Mag. Most of you would already be knowing about her and the furor her blog had caused some years back. Well, the good madam has shown once again how to succinctly put together a practical book with an interesting theme – Entrepreneurship.
The point where it gets to be different is that each the entrepreneurs covered in the book are alumni from the top B-school in the country, thats right – the Indian Institute of Management, Ahmedabad. The book is structured as chapters on each of these people, some who knew what they wanted at the outset, some who adapted their businesses to the demands of the market, some who struggled against difficult times – but all of those who have made a name for themselves in the end. Some popular names like – Naukri.com, Mastek, and even the company which I had worked for IRIS (Investment Research and Information Services) have been covered.
Altogether a good compilation, wherein each chapter tells us something about entrepreneurship.