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OLX is not only Badi Badi Baatein

Nov

2012

If you have missed out on the Badi Badi Baatein ad which has been running on the television for quite some time now, do check it out. I am embedding the ad below as well (I love the melody and the jingle … not to mention that sometimes I do identify with the procrastination tendencies ...

Customization in Retail Fashion

Oct

2012

Back in the year 2006, when I was working for eYantra (which is a firm specializing in brand merchandise for corporates and corporate gifting), the buzzword in the merchandising industry was customization. If it was a good looking merchandise, then it’s value rose by nearly 30%-50% if you could customize it to the customers needs. ...

Clone Wars

Jun

2011

First came Best Buy. People were happy, they got good deals, saved some money. Good … but meh! Perhaps their launch was before time. Avante Garde. Then came Groupon. A multi-billion dollar valuation, e-commerce 2.0 buzz, social media tongues wagging about. It was the next big thing since the Internet. I guess over a period ...

Indian Services: A bleak future

Jun

2011

With the Indian economy shifting from an agrarian focus to a service-based industry, a lot of foreign investors are attracted to the nation. However, the sustainability of this is under question. As service experiences from bad to worse and consumers are crying bloody murder in the courts, how will the Great Indian Dream be achieved? ...

GoI and Careers

Dec

2010

When talking with some colleagues at work, I realized that they are working on a supposedly ambitious project – to categorize all the possible jobs and opportunities for people in India. It struck me that this has already been done by the U.S. Labor department; and very well executed at that. In fact that site ...

Laptop comparison 6

Mar

2010

A lot of times many people ask me about which laptop should they buy. Today I put together one analysis sheet for a good friend, thought that I should share this with you. Needless to say that this is only the first cut and of course open to many changes. We can collaborate these changes ...