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Business Technology

Advertising is the new Content!

Got to read this from here. In the new web savvy world, catching the attention of users is getting more and more difficult for advertisers. Gone are the days when unsuspecting users would click on banners that would say Click here! in bold letters. Google came up with the concept of inconspicuous ads with Google […]

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Business

Indians are Brand Conscious

This is from LiveMint. They say that Indians rank third in the world in terms of being brand conscious. The study further says that Indians are not only conscious about the imported brands but also know about the domestic brands as well. Heres a quote – In a luxury brands survey conducted by The Nielsen […]

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Vanity Brands

We were having a team lunch … the four of us, Manish, Mayank, Ranjith and myself. One of the rare occasions these days when all four had a free time slot in the middle of the day. So, sitting at Eat Street, Hyderabad near the Hussain sagar lake, having fast foods like the rest of […]

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Funny

Fire the product placement guy!

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God as a Brand

I tend to have these philosophical discussions with my roomies. It can meander from God to Good and from behavior to endeavor. The works. If I document these entire discussions, then that itself would be a blog. So, one fine day we were discussing God. I know, its such a great topic … if only […]