Rise of the App Economy

Rise of the App Economy
As a technical architect and a start-up enthusiast, part of my work is consulting organizations on how to go about implementing and monetizing their ideas. The past decade’s experience of working in this field, as well as having successfully built the product and development teams of two start-ups (which secured VC fundings) ensures that a ...

Rackspace: The Case of Core Values

In the last days of September 2014, Rackspace customers were faced with multiple issues regarding service uptime, security concerns and network outages. The worst hit were the ones who were using Rackspace’s Chicago datacenter. I happened to be one of those customers. This is my story. Rackspace: A beacon of hope for all things hosting ...

A month without Ad Block

A month without Ad Block
As a person who literally lives off the internet, one of the first things I do when I get a new machine is install Chromium or Chrome and then go and install the Ad Block Plus plug-in. Fortunately, I am well past Windows, so I do not have to go to the trouble of removing ...

With Foodpanda Good Food is a click away!

With Foodpanda Good Food is a click away!
I have always believed that a person can live off the internet. With virtual offices and office-less organizations being a reality now, one can operate perfectly without leaving their house. Having said that, ordering food online was not being done so well in India … yes there are many people who are trying to do ...

Why hitcounters are a waste of script?

Why hitcounters are a waste of script?
A simple search on Google about hitcounters would lead you to literally hundreds of different sites which offer pretty looking widgets which display a counter in your site. The question is do you think that the number really means anything to you? What are hitcounters? Hitcounters are simple scripts solely created for measuring one thing ...

Conversion Rate Optimization in the Longer Run

Conversion Rate Optimization in the Longer Run
Today a comment by Analytics guru – Avinash Kaushik made me to pause and take a re-look at my perspective on Conversion Rate Optimization (CRO). What is Conversion Rate Optimization? Conversion Rate Optimization is the science behind increasing the conversion rate of the pages of a website. Let’s say that you are running an Adwords ...

Visual.ly now supports Google Analytics data

Visual.ly now supports Google Analytics data
I love infographics. The way they break out data into beautiful little pictures and help you understand their impact is excellent. However, it can take a fair bit of efforts to create an infographic … believe me, I have tried and used multiple tools to do this. If you are thinking of doing those from ...

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