Personal blog of Prasad Ajinkya
The real challenge to Content Marketing is writing content which is timeless. If you can truly put together a series of such content pieces, then you should be able to attract the attention of your niche audience. Continue reading “Link Building in the Content Marketing Era”
When I was going for my first interview, no one told me this … however as time went by, all of us learnt the hard way.
After a decade of working and interviewing people, this infographic is a great summary of what are the basic things you should do when going for an interview.
My home is on the intersection of a very busy main road (N. S. Phadke Marg). The lane which connects our society to the main road is often desolate and most of the year it lies in neglect. However, whenever you have a social festival such as Ganesha, Dahi Handi, Holi, etc, then this lane gets decorated and pandals are setup to give a different and lively look to the road.
Every year for Ganesh Chaturthi, we would have a pandal setup near the intersection and this would lead to a throng of visitors … good for the community, but irritating for the drivers trying to turn into the lane from the busy traffic signal. This year, there were two pandals instead of one. I decided to enquire about this, why would a community divide their resources for two different celebrations?
Turns out that the local MLA of this area is a Shiv Sainik and was putting that over all the available hoardings during the festival. To match this the local Congress representative had his cronies setup another pandal with the Congress banners. Boom, you now have two pandals in a narrow lane.
I have not seen any of their decorations, however I am sure that there would be strong competition within both of them to outshine the other.
Interestingly, this has helped the local community instead of cause friction between the two parties. More people are involved in the local festivals, there is a constant presence of Police these days which reduces the traffic jams (although many would disagree on this point!).
I see a lot of government resources being put to use. But atleast its not filling the pockets of corrupt people. The co-operation and co-ordination shown during this event is quite good to see … why cant this be done across the nation? At least that way we can stop this Congress, Anti-Congress … Modi, Anti-Modi … BJP, Anti-BJP.
Released this year, Civilization V: Brave New World is probably the best game in the successful franchise by Sid Meier. In case if you do not know who is Sid Meier then stop reading this article right now, go and read his wiki entry instead!! Civilization series have been turn based strategy games, and had gone silent for quite some time.
We had seen other war oriented turn based games (Total War series), but the Civilization series has a cult following. Yours truly included. So what has changed since the last version?
The important part of keeping any game active is that
What has changed is the sheer importance of tactical gameplay over numbers. In the previous versions of Civilization, we had the option of stacking multiple units on the same tile and then spamming units to defeat the other player in military domination. In the current version of the game, you cannot stack military units, however you can stack a general with your military unit or a civilian unit with it.
What this means is that now you can keep a strong unit to protect a choke point and protect your area. Exactly like in the movie 300, this will be far more effective than spamming units!!
You do not have to be a war lord to win this game, there are other victory conditions. You could use your culture (new concept!), you could use diplomacy and of course the science method to win the game. This makes for interesting games, since you could actually be dominating throughout the game with an army, but a weaker player could be Allies with all the other players and beat you still!
Well, gone are the square tiles of yore! We now have hexagonal tiles and with more than 200 hours in the game, these are feeling natural to me. This means, that the player now has to smartly position his units to win battles.
Hexagonal tiles makes it easier for an isometric world as well. I feel changing the tiles has actually added to the game dynamics.
All in all, this is one game you have to try! Leaving you with a wallpaper with all the keyboard shortcuts in this game!
This month, Google rolled out a new help feature in their Webmasters tool. If you have been working on your site’s SEO, then probably you know most of this, however, its good to see how Google has nicely summarised this in one helpful page.
If you are not completely confident about your SEO fundamentals, then this is one thing that you should do immediately!